Value Plus 2009-10

Agenda
| 8:45- 9:00 |
Welcome
Meet, Greet and Introductions |
| 9:00- 9:30 |
Change and What it Means to the Farm
- The Changing Agriculture Landscape
- The Pathway to Change and Why Change is Necessary
- What is an Agra-vator™; and Why You Want to Become One?
- Trends Happening That Will Impact Your Farm
|
| 9:30- 10:15 |
Exploring Value Adding?
- What is Value Adding?
- Why You Need to Add Value to Your Products or Services?
- How to Find New Value From What You Have Already Got
- Identifying the Resources You Have Available for Value Adding?
- Case Studies of Value Adders; What some Agra-vator™ are doing on the farm.(2)
|
| 10:15-10:30 |
Morning Break* |
| 10:30 – 11:00 |
Let’s Talk About Some of Your Ideas?
- The Biggest Challenges Value Adders Face
- The Biggest Mistakes Made By Value Adders
- Case Studies of Value Adders; What some more Agra-vator™ are doing on the farm.(2)
|
| 11:00 – 12:00 |
Let’s Talk About Some of Your Ideas?
- Exploring Some of Your Value Added Ideas? (Room Discussion)
- Wrap Up Morning Discussion
|
| 12:00 |
Lunch* |
| 1:00 -1:30 |
The Value Added Development Process
- The Value Added Development Process and Why You Need to Follow It
- A Value Adding Process Development Example
- Nine Key Value Added Development Questions You Need to Ask
|
| 1:30 -2:00 |
Value Added Products
- Case Studies of Value Adders; What some more Agra-vator™ are doing on the farm?(3)
- New Value Added Product Ideas
|
| 2:00- 2:30 |
Idea Development
- Finding New Ideas; Where Do They Come From?
- Trickle Down Theory of Social Change
- What Drives Creativity and Expands Our Thinking
- Opening Windows of Opportunity
|
| 2:30- 3:00 |
Idea Development
- Learning how to Brainstorm for New Ideas for Your Farm
- Group Idea Scrum - Squidget™ “You Can Do it” (Group Activity)
|
| 3:00-3:15 |
Afternoon Break* |
| 3:15-4:00 |
Market Development
- The Value Adding Paradox
- How to Validate Your Idea or Opportunity in the Marketplace
- Important Marketing Considerations
- Why You Need to Brand Your Products and Services
- You Can Do It; “Taking Your Next Value Added Steps”
- Case Studies of Value Adders; What some more Agra-vator™ are doing on the farm?(2)
|
| 4:00 -4:30 |
Next Steps
- Building Business Success Around Value Added Ideas
- The Business Operations Trilogy
- SWOT Your Self and Your Exit Strategy
- Why Not You?
- Session Wrap Up
|
| 4:30 |
Adjourn |
*Note - 2 beverage breaks and lunch are included with the registration fee.